PROCESS
Try Our Vibrant Process
RESEARCH & ANALYSIS
- Intelligent Desk Research Sectoral Analyses
- F2F, WebCAPI, CAPI
- Online, CATI, WebCATI
- Focus Groups, In-depths (F2F/Telephone)
- In-home, Life Portrait, Day in Life Online (forums/communities)
- Central Location Tests (Savory and Sensory)
- Product Placements
- Clinics (Automotive / Large Appliances)
ROADMAP PLANNING
- Online (forums/communities)
- Central Location Tests (Savory and Sensory)
- Product Placements
- Clinics (Automotive / Large Appliances)
EXECUTE & MONITOR
- Retail Environment Mapping
- Mystery Shopping
- Expert Interactions (Policy Makers,Key Opinion Leaders, Stakeholders)
- B2B (Trade / Competitors / Customers / Suppliers)
- Usability /Experience Exploration
Vibrant Engage
Consumers
- Brand Image / Equity
- Advertising
- Online, CATI, WebCATI
- New Product Development / Product Improvement
- UX / Usability
- Usage and Attitude
- Market Segmentation
- Concept Testing
- Consumer Portraits
- Digital Consumption
Markets / B2B / Trade / Investments
- “Go-To” Market Strategy
- Business and Functional Analysis
- Satisfaction Index – Customer /Employees / Trade
- Market Entry or Expansion
- Industry Analysis
- Competition Mapping
- Opportunity Evaluation
- Government Regulations
- Partner Search – India and oversea
“Invest in India” - India Market Entry, Foreign Investments
- India Entry Studies and Business Plan (Market Sizing & Feasibility)
- Partner / Distributor Identification Implementation
- Market Development, Customer Identification
- Competitive Landscape
- Government and Foreign Trade
- Regulations and Tariffs
- Company Formation, Registrations
- Payroll and Taxation
- Location Analysis
Industries Covered (Not limited to)
- Automotive – Passenger & Commercial Vehicles
- Automotive – 2-3 Wheelers, Superbikes, Agricultural, Earth Movers
- Auto Components, Tires
- Auto Dealership
- Heavy Duty Trucks / OTRs
- Aerospace / Aircrafts
- Airlines
- Consumer Durables / Appliances
- Chemicals and Paints
- Construction – Realty, Materials,
- Plumbing
- Dairy and Confectionery
- Entertainment
- Education
- Engineering, Electronics, Electricals,
- Automation
- Exhibitions – MICE, Booth design
- Fashion – Apparels / Clothing and Accessories, Eyewear
Other Sectors
- FMCG – Alcoholic Beverages
- FMCG – Cosmetics, Skincare
- Food Processing and Food products
- Healthcare Pharma (Hospitals / New drugs / Policy watch / Medical Devices /Optha / Eyecare)
- Hospitality – Hotels, Luxury tours
- Infrastructure – Sewerage Systems
- IT – Hardware, Networks
- IT – Software, Apps, Services and IoT
- Lifestyle and Luxury
- Machinery and Precision Tools
- Metals – Iron and Steel
- Oil and Gas
- Retail – Traditional / Modern / E-commerce
- Semiconductors
- Telecom – Mobile Devices (handsets, brands, retail)
- Telecom – Services (broadband, wireless, DTH)
- Telecom Equipment (networks)
- Textile
Financial Services
- Banks
- Financial Investments,
- Insurance
- Credit Cards
- Microfinance
- Financial Inclusion
- Financial Technologies
- Money Transfer
- Payments Industry
Products
- Automobile Clinics
- UX / Usability Research
- Product Tests
- Retail Environment
- Social Trend-spotting
- Packaging Test
Other Services
- Political Mapping
- Business and Functional Analysis
- Sectoral Analyses
- Trend Spotting
- Platforms
- Social media platforms monitoring
- SM strategy
CLIENTS
Brand we work for